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Shopping in Rome - Designer Labels, Artisanal Goods, and Street Markets

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There's more to Rome than ancient monuments. The historic center is home to outdoor markets and shops selling hand-tooled leather goods. In residential Prati you'll find recognizable brands, while Italy's luxury labels are concentrated in the streets between Via del Corso and the Spanish Steps.

Rome's historic center


In Rome's historic center you can walk quiet, winding streets to discover shop after shop. On Via dei Coronari you can find Roman artifacts, antiques, and refurbished furniture. Boutiques on Via del Governo Vecchio sell funky vintage clothing, specialty teas, and handcrafted jewelry. At centuries-old market Campo de' Fiori, you can rub shoulders with locals shopping for fresh produce. The aroma wafting from the Forno bakery may entice you to take a shopping break and enjoy a slice of pizza fresh from the oven.


  • Forno Campo de' Fiori, Campo De' Fiori 22, 00186 Rome; Tel: +39 06 68806662; Website: Forno Campo de' Fiori

Spanish Steps luxury shopping


Running from Piazza Venezia to Piazza del Popolo, Via del Corso offers familiar chain brands like H&M, Gap, and Swarovski. On the fashionable streets connecting Via del Corso and Piazza di Spagna, you'll find designer brands, high-end boutiques, and restaurants. At the foot of the Spanish Steps, Via Condotti is a shopper's mecca for luxury goods. Elegant Via Borgognona invites strolling and a visit to French favorite Ladurée and luxury shoe workshop Fratelli Rossetti.


  • Ladurée Roma, Via Borgognona 4; Tel: +39 06 69941625; Website: Ladurée Roma

  • Fratelli Rossetti, Via Borgognona 5a, 00187 Rome; Tel: +39 06 6782676; Website: Fratelli Rossetti


Prati's main shopping street


Via Cola di Rienzo is Prati's main shopping hub, home to familiar brands like Zara, United Colors of Benetton, and Geox. With its own special espresso blend and wooden bar, Castroni offers shoppers gourmet foods, drinks, and seasonings from around the world. For plentiful stalls of fresh produce, exotic goods, and more, you can visit historic Trionfale market, the largest in Rome.


  • Castroni, Via Cola di Rienzo 196/198, 00192 Rome; Tel: +39 06 6874383; Website: Castroni

  • Trionfale Market, Via la Goletta 1, 00192 Rome; Tel: +39 06 39720786; Website: Trionfale Market


Porta Portese flea market


Every Sunday, the streets of Porta Portese turn into the largest outdoor market in Rome. Here you can dig through pile after pile of vintage and new clothing, linens, household items, and more. Or, if you prefer antiques, you can start near the Trastevere entrance and search through chandelier crystals, rows of wooden chairs, and stacks of framed paintings. It's best to arrive early to avoid the crowds. The market is also a pickpocket hotspot, so keep an eye on your personal belongings.


Rome shopping tips


Bargain hunters will enjoy Rome's 2 regulated sales seasons. The first runs from early January until late February, the second in July through mid-August. Every shop takes part in the sales and, with a little digging, you can find heavily discounted luxury shoes, clothing, and home goods. Via Cola di Rienzo and Via del Corso are popular places to shop the sales. Traditionally, shops close between 1 and 5 PM, though in the main tourist areas they often remain open the whole day.