The Florance

Photo gallery for The Florance

Primary image
Premium Queen Park View | Premium bedding, pillow-top beds, individually decorated
Twin King Single | Premium bedding, pillow-top beds, individually decorated
Premium Queen | Premium bedding, pillow-top beds, individually decorated
Twin King Single - Easy Access | Premium bedding, pillow-top beds, individually decorated

Overview of The Florance

The Florance

3.5 star property
Victorian guesthouse in city centre in Launceston CBD

9.4/10 Exceptional

78 verified guest reviews

Property highlights

  • Free parking
  • Free WiFi
  • Airport transfer
  • Non-smoking
  • Refrigerator
  • Lounge area
17 Brisbane St, Launceston, TAS, 7250
Main amenities
  • Daily housekeeping
  • Airport shuttle
  • Terrace
  • Garden
  • Self-serve laundry
  • Free newspapers in the lobby
Feel at home
  • Fridge
  • Private bathroom
  • Separate sitting area
  • Television
  • Garden
  • Terrace

Choose dates to view prices

About this area

What's nearby

  • In Launceston CBD

Getting around

  • Launceston, TAS (LST) - 17 min drive
  • Western Junction Station - 12 min drive
  • Hagley Station - 18 min drive
  • East Tamar Junction Station - 22 min walk
  • Airport shuttle (surcharge)

About this property

The Florance

3.5-star guest house in the heart of Launceston CBD, rejuvenated in 2018
A round-trip airport shuttle, a terrace and an art gallery on site are just a few of the amenities provided at The Florance. Free in-room WiFi is available to all guests, along with a garden and laundry facilities.
You'll also enjoy the following perks during your stay:
  • Free self-parking
  • Free newspapers and smoke-free property
  • Guest reviews say great things about the location
Room features
All guest rooms at The Florance feature perks, such as premium bedding and separate sitting areas, in addition to amenities, such as complimentary wireless Internet access.
More amenities include:
  • Heating and ceiling fans
  • Bathrooms with rainfall showers and designer toiletries
  • Separate sitting areas, fridges and electric kettles



Cleaning and safety practices

Enhanced cleanliness measures

Disinfectant is used to clean the property
High-touch surfaces are cleaned and disinfected
Sheets and towels are washed at 60°C or hotter

Social distancing

Social distancing measures in place

Safety measures

Hand sanitiser provided
This information is provided by our partners.

At a glance

Hotel size

  • 12 rooms
  • Arranged over 2 floors


  • Check-in time from 2 PM until 8 PM
  • Early check-in subject to availability
  • Late check-in subject to availability
  • Minimum check-in age – 18
  • Check-out time is 10 AM

Restrictions related to your trip

  • Check COVID-19 restrictions

Special check-in instructions

  • There is no front desk at this property
  • Guests will receive an email with check-in instructions and an access code prior to arrival; access will be through a private entrance
  • To make arrangements for check-in please contact the property ahead of time using the information on the booking confirmation
  • If you are planning to arrive after 8 PM please contact the property in advance using the information on the booking confirmation

Required at check-in

  • Credit card, debit card or cash deposit required for incidental charges
  • Government-issued photo ID may be required
  • Minimum check-in age is 18


  • Children (11 years old and younger) are not allowed
  • No cots (infant beds)


  • Pets not allowed
  • Service animals welcome


  • Free WiFi in public areas
  • Free WiFi in rooms


  • Free on-site self-parking
  • Wheelchair-accessible parking on site


  • Airport shuttle*

Other information

  • Smoke-free property

Property amenities

What to do

  • Private winery tours


  • Laundry facilities
  • Free newspapers in lobby


  • Built in 1890
  • Garden
  • Terrace
  • Art gallery on site


  • Wheelchair-accessible path of travel
  • Wheelchair-accessible parking
  • Wheelchair-accessible public bathroom
  • Wheelchair-accessible business centre
  • Wheelchair-accessible lounge
  • Handrails in stairwells
  • Hand-held showerheads
  • Height-adjustable showerheads
  • Lever door handles


  • English

Room amenities

Be entertained

  • 45-inch Smart TV

Home comfort

  • Heating
  • Ceiling fan
  • Coffee/tea maker
  • Electric kettle
  • Iron/ironing board (on request)

Sleep well

  • Blackout curtains
  • Premium bedding
  • Pillow-top mattress

What to enjoy

  • Individually furnished and decorated
  • Separate sitting area

Freshen up

  • Private bathroom
  • Rainfall shower heads
  • Shower only
  • Designer toiletries
  • Hairdryer
  • Towels

Stay connected

  • Desk
  • Free WiFi

Food and drink

  • Fridge


  • Daily housekeeping

Fees & policies

Optional extras

  • Airport shuttle service is offered for an extra charge
  • Late check-in between 8 PM and midnight can be arranged for an extra charge (amount varies)

Renovations and closures

The following facilities or services will be unavailable from January 1 2022 to September 1 2022 (dates subject to change):
  • Dining venue(s)

Hygiene & cleanliness

This property advises that enhanced cleaning and guest safety measures are currently in place.

Disinfectant is used to clean the property; commonly touched surfaces are cleaned with disinfectant between stays; bed sheets and towels are laundered at a temperature of at least 60°C/140°F.

Social distancing measures are in place and guests are provided with hand sanitiser.


This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession

This property does not have lifts.

Guests can rest easy knowing that there's a fire extinguisher, a smoke detector and a security system on site.

This property accepts credit cards. Cash is not accepted.

Also known as

The Florance Guesthouse
The Florance Launceston
The Florance Guesthouse Launceston

Frequently asked questions

Does The Florance offer free cancellation for a full refund?
Yes, The Florance does have fully refundable room rates available to book on our site. If you’ve booked a fully refundable room rate, this can be cancelled up to a few days before check-in, depending on the property's cancellation policy. Just make sure that you check this property's cancellation policy for the exact terms and conditions.
How much does it cost to stay at The Florance?
As of 29 September 2022, prices found for a 1-night stay for 2 adults at The Florance on 1 October 2022 start from €173, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
What are the cleanliness and hygiene measures currently in place at The Florance?
This property confirms that disinfectant is used to clean the property. Furthermore, guests are provided with hand sanitiser and social distancing measures are in place. Please note that this information has been provided by our partners.
Are pets allowed at The Florance?
Sorry, pets aren't allowed, but service animals are welcome.
Is parking offered on site at The Florance?
Yes, there's free self parking.
Is an airport shuttle service offered by The Florance?
Yes, an airport shuttle is available.
What are the check-in and check-out times at The Florance?
You can check in from 2 PM - 8 PM. Check-out time is 10 AM.
Is there an on-site casino at The Florance?
No, this guest house doesn't have a casino, but Country Club Tasmania (13-min drive) is nearby.
What is there to do at The Florance and nearby?
The Florance has a garden.
Are there restaurants at or near The Florance?
Yes. Nearby restaurants include Toong Thong Thai (4-min walk), WANG's Restaurant (5-min walk) and Sweetbrew (5-min walk).
What's the area around The Florance like?
The Florance is in Launceston CBD, a short 3-minute walk from City Park and 3 minutes' walk from Princess Theatre. Travellers give top marks for the guest house's prime location.

Overall score and ratings






Staff & service




Property conditions & facilities



10/10 Exceptional

Lois, 1-night trip
Verified Wotif guest review

10/10 Exceptional

I absolutely loved staying at the Florence, the property is gorgeous, renovated old Victorian mansion. If you live green spaces like me, the Florence has such lovely garden and green atmosphere. Very comfortable bedrooms, loved the breakfast and close to shops, restaurants and the park
Barbara, 1-night romance trip
Verified Wotif guest review

8/10 Very good

Ian, 1-night trip
Verified guest review

10/10 Exceptional

Lovely understated elegance. Comfortable beds, attentive service, very clean. Lovely old house. Could have a couple of chairs on outside balcony to enjoy the view and sunshine! Minor point though.
Lesley, 3-night romance trip
Verified Wotif guest review

10/10 Exceptional

Quynh Nhu, 3-night trip
Verified Wotif guest review

10/10 Exceptional

Lovely old building converted into a boutique hotel. Beds are very comfy and rooms are beautiful quaint but unpretentious. Enjoyed our 2 night stay.
Anthony, 1-night trip
Verified Wotif guest review

10/10 Exceptional

Covid safe breakfast, lovely common area, easy check in process, staff were very friendly and informative. Great location. Clean and comfortable. Would stay again.
Sharmani, 1-night trip with friends
Verified Expedia guest review

10/10 Exceptional

Boutique heritage accommodation in a fine old home, very tastefully modernised with light and elegant ambience, comfy beds and clean ensuite.
Jane, 1-night romance trip
Verified Wotif guest review

10/10 Exceptional

Highly recommend
1-night romance trip
Verified Expedia guest review

10/10 Exceptional

3-night trip
Verified Expedia guest review